Freelance nutrition writer and dietitian, Michelle Gibeault Traub is...

E-mail newsletters provide an extremely effective way to maintain contact with your best customers, while establishing rapport with visitors who are still considering your products or services. Newsletters can be promotional - letting your customers know about the latest specials and product developments - or they can be strictly informational - giving your readers the valuable gift of knowledge without asking for anything in return.
By offering a health and wellness newsletter you can regularly reinforce your brand, enable your fans to pass your newsletter information on to their friends, and establish a sense of goodwill among your subscribers. By providing free health information you establish your company as socially-responsible experts in the field of health and wellness. The cost of producing an online newsletter is dramatically less than the cost of print advertising, and easily pays for itself in just one day of exposure!
As a nutrition writer I can produce all the health content for your newsletter. In addition, given my experience with HTML coding, I am able to produce e-newsletters from conceptualization of content through to actual layout. I also know how to manage and import subscriber data, and finally send the e-mail using a management provider (I have experience with IMakeNews.com, Constant Contact, and GetResponse). In addition, I can provide statistics on your e-mail campaign's performance.
If you already have an in-house IT team executing your e-mail delivery, I can also offer web content suggestions and health articles which you can implement into your own campaigns.
of the successful health e-mail newsletter that I managed for 3 years.