Freelance nutrition writer Michelle Gibeault Traub is...
In the past fourteen years I have created numerous marketing communications pieces. Although I am not a graphic designer, I do have an eye-for-detail and the ability to quickly lay out print and web projects using a variety of image editing tools. I have always aimed to maximize project budgets by pitching in and handling as many pieces as possible from developing marketing concepts through to the final project delivery.
I developed many e-mail campaigns for Adora Calcium and Thompson Brands from slick campaigns created with a designer, to simple e-mails based on customized HTML templates that I created.
*Please click images to view e-mails (They'll open in a new window
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I wrote the copy for numerous marketing materials used by Adora Calcium Supplements including the following sell sheets:

*Please click images to view PDFS
in a new window
In 2005 I worked with the Hamden Public Schools Adult Education program writing weekly press releases that were submitted to local media. The releases were readily picked up and printed, often without modification. Here are a few Press Release Samples ![]()
In 2009 I wrote a press release for Thompson Chocolate which landed the store an article in the local newspaper, as well as, an interview from a popular CT television station. Read the winning Release.![]()